Sales
| HRD Training Prog No | 10001377123 |
| Date & Time | 27 – 28 April 2026, 9.00 a.m. – 5.00 p.m. |
| Registration Deadline | 17 April 2026 |
| Learning Format | Virtual |
Overview
This course unlocks the vast SME market for Business Interruption Insurance (BII). It equips marketeers with practical knowledge to assess client risk, tailor coverage, avoid pitfalls, and customise solutions so that you can market and sell BII confidently.
Recommended For
This course is designed for insurance professionals, including agents, brokers, and executives within servicing teams.
Learning Outcome
A. Understand how BII works.
B. Understand the challenges faced, special needs and vulnerabilities of SMEs.
C. Recognise and realise the strengths of SMEs and the advantages of working with them.
D. Have a deeper understanding and application of all the accounting and insurance terms relevant to BII.
E. Identify and extract relevant information from financial statements.
F. Understand the scope of cover afforded by the Gross Profit type of policies.
G. Identify and extract expenses from financial statements for classification as Specified Working Expenses under Gross Profit policies.
H. Calculate the Rate of Gross Profit from financial statements.
I. Engage clients to assess a suitable maximum indemnity period for the business and identify the business’s trend, variations, and other circumstances.
J. Estimate an appropriate sum insured for the client’s business.
K. Develop an appropriate strategy of dialogue and discourse with the client’s accountants.

Programme Structure
| Day |
Content |
|
1 |
|
|
2 |
|
Dates
27/04/2026
2 Days (Virtual)
Fees
Normal Fee: Individual
Aii Member:
RM 1,500/USD 345
Non-Member:
RM 1,700/USD 390
Normal Fee: Group of 3 pax
Aii Member:
RM 1,400/USD 320
Non-Member:
RM 1,600/USD 365
Meet The Expert
| Wong Kah Ling, Kenneth
BSc (Hons) in Physics, Dip Ed, ANZIIF (Snr Assoc), CIP, FCILA, FEUDI-ELAE, FCLA, FIFAA |
![]() |
Kenneth brings more than four decades of hands-on experience and strong professional credentials as a Claims Consultant, widely recognised for his ability to deliver results when it matters most. He has successfully handled numerous large and complex claims–material damage and business interruption–both domestically and internationally.
His work spans diverse industries and geographies, with assignments across Malaysia, Brunei, Singapore, Jamaica, Oman, Iran, Thailand, Australia and Pakistan, demonstrating his adaptability and technical expertise in managing claims in varied market environments.
He previously held the position of Managing Director and Chief Executive Officer at a loss adjusting firm before specializing in claims consultancy and business interruption evaluation services in 2015.
Since 1986, he has been actively engaged in professional education as a part-time lecturer and trainer with the Asian Institute of Insurance, frequently collaborating with the ASEAN Insurance and Training & Research Institute across ASEAN nations, the Middle East, and the Pacific. He has also contributed to the review of the Basic Certificate Course in Insurance Loss Adjusting. In addition, he has contributed as a keynote speaker at prominent industry events, including the Asia & Oceanic Association Forum, the Retailers Association Asia Regional Conference, and the Conference of Property Managers, Valuers, and Estate Agents.


