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aqba

About

A NEW PEAK OF QUALITY

The Asian Quality Business Award (AQBA) signifies the highest standards of excellence and commitment to quality within the Asian insurance industry. More than just an award, it represents a movement, a dedication to transforming the industry landscape and fostering a culture of excellence. The AQBA aims to create a brighter future for both customers and insurance professionals, prioritizing ethical practices, customer-centricity, and sustainable growth.

CELEBRATING THE FIRST COHORT OF AQBA QUALIFIERS

We are proud to celebrate the achievements of the first AQBA qualifiers in 2024, a total of 238 individuals who have demonstrated exceptional performance and dedication to their clients and the industry. Their achievements serve as an inspiration to all, showcasing the potential for excellence that exists within the insurance industry. 

Visit 2024 Qualifiers

THE AQBA BRAND

The AQBA is synonymous with:

The AQBA Principles

The AQBA champions the following key principles:
  1. Delivering Quality Business 
    Providing exceptional customer experiences and exceeding expectations at every touchpoint.
  2. Building a Trusted and Quality Brand
    Establishing a reputation for reliability, integrity, and a commitment to customer satisfaction.
  3. Retaining Customers through Post-Sales Services
    Fostering long-term relationships by providing ongoing support, guidance, and value.
  4. Building a Sustainable Career 
    Creating a rewarding and fulfilling career path for advisors and leaders, ensuring a strong and thriving industry.
  5. Attracting and Retaining Talents
    Attracting and retaining highly skilled, passionate and dedicated individuals who provide exceptional service.

THREE KEY PERFORMANCE INDICATORS

The AQBA champions the following key principles: